"Ahead of the release of Ghostbusters: Frozen Empire in theaters on March 22, Sony Pictures launched an AR campaign on Snapchat featuring two augmented reality Lenses and a video ad."
View article “The TMNT Mutant Mayhem Lens uses Snap AR’s 3D Body Tracking technology to cover the user’s entire body with an overlay of one of the four turtles in augmented reality.”
"The Transformers were brought to life with two AR experiences. One augmented statues and the other placed transforming characters in fans’ own world."
"Ralph Lauren Corp. is debuting its first digital fashion line in Roblox Corp.’s virtual world, becoming the latest apparel maker to try building brand awareness in the metaverse."